Customer cases

See how real business owners use myflow every day to save time, grow faster, and keep everything in one place.

Marcus Gustavsson
★★★★★

One feature at a time: How Marcus grew his speaking business with myflow

Marcus Gustavsson · Speaker, Training Consultant & Coach · Marcus Gustavsson AB and Värdigt.se

About the business

I'm a speaker, training consultant and coach, working with topics such as leadership, work environment and conflict management. I often say that creating kinder workplaces is my thing.

Värdigt.se mainly focuses on the healthcare and social care sectors, where I have my professional background.

How do you use myflow?

I started by organising my customer database and then focused on learning one feature at a time. Recently, I launched my first app through the platform, with great results.

For my existing customers, the app adds extra value to my talks and training sessions. It also sparks curiosity among potential customers.

Throughout the journey, I've received fantastic support from myflow, which has really helped me grow in confidence as a solopreneur.

What's the best thing about myflow?

How simple and easy it is to use. And the fantastic support from the support team and the rest of the myflow team.

Most used features

CRM, newsletters and digital quotes and contracts. And my app, of course!

Best tip for other users

myflow has so much to offer that it's easy to feel overwhelmed. That's how I felt in the beginning, too. My advice is to explore the platform and choose one thing to start with. Then you'll gradually discover more and more possibilities.

And remember, the fantastic myflow team is always there if you need advice or support.

Thomas Trygg
★★★★★

How Thomas and M.A.N. built its digital ecosystem with myflow

Thomas Trygg · Founder · M.A.N. - Men's Authentic Network

About the business

M.A.N. - Men's Authentic Network is a platform and community created to help men live more consciously, build stronger relationships and take better care of their mental, emotional, physical and professional lives. We are building more than a network. Our goal is to create an ecosystem where men can connect, learn, grow and feel that they don't have to carry everything alone.

How do you use myflow?

myflow has become the digital backbone of M.A.N. When we started building the concept, we needed something that could grow with us. Today we use myflow for our website, landing pages, funnels, email communication, payments, membership platform and, most importantly, the M.A.N. app that our members use every day.

What I really appreciate is how quickly we can move. We can build something, test it, copy it, adjust it and improve it without having to involve five different systems or suppliers.

In just a few months we have built the foundation of the entire digital M.A.N. ecosystem, grown to 141 members and close to 700 people in our email community. And we are still only getting started.

What's the best thing about myflow?

The flexibility and having everything in one place. That is probably the biggest thing for me. Instead of having one platform for the website, another for funnels, another for payments, another for email and another for the membership experience, we can connect everything inside myflow. It makes it much easier to build, change and scale. And as someone who is definitely not a technical genius, I also love that the system is surprisingly easy to learn and work with.

Most used feature

The app and membership platform are at the heart of what we do because that is where our members experience M.A.N. But we use almost the entire ecosystem: landing pages, funnels, websites, email, payments and member content. For us, the real value is actually how all those pieces work together rather than one individual feature.

Best tip for other users

Don't overcomplicate it. Start building, test things and improve them along the way. One of the strengths of myflow is how easy it is to copy, change and develop what you have already created. You don't need to have the perfect system figured out from day one.

And use the team. The support we have received from myflow has honestly been exceptional. Wille and Robin have been there when we have needed help, whether it has been payments, integrations, pages or getting the app live on Apple and Google. I have rarely experienced that level of customer service. It genuinely feels like they have our back while we build.

Mona Wassermann
★★★★★

Smarter, not harder: How Mona Wassermann uses myflow

Mona Wassermann · Leadership Consultant, Coach & Mental Trainer · MW Coaching AB

About the business

Most people try to achieve better results by working harder. I help ambitious entrepreneurs and leaders create real breakthroughs by combining neuroscience, mental training, leadership development, and business strategy. My brain-smart approach enables people to perform smarter - not harder.

How do you use myflow?

myflow is the hub of my entire business. I use it to manage my CRM, automations, booking flows, and customer communication. Most importantly, it powers my 12-month Breakthrough program, where participants can access courses, workbooks, coaching materials, and track their progress throughout their journey.

What's the best thing about myflow?

The best thing about myflow is that I can build my business around the customer journey rather than around different systems. Everything is connected, which saves time and creates a better experience for both me and my clients. On top of that, the myflow team genuinely listens to its users and continuously develops the platform based on their feedback.

Most used feature

Flows is by far the feature I use the most. I can quickly create landing pages with forms, capture new leads directly into the CRM, and automatically trigger the right workflows and automations. Everything happens seamlessly within one connected process.

Best tip for other users

For a long time, I believed I wasn't good with technology, so I kept trying to understand everything before getting started. My best advice is: Just start. Don't let technology hold you back. Once I began building - and made use of the myflow team and AI tools - everything turned out to be much easier than I had imagined. Progress beats perfection, every single time.

Patrik Dahlén
★★★★★

How Patrik keeps 1,000+ client contacts organized

Patrik Dahlén · Consultant · Paranthropus Consulting AB

About the business

Sustainability consulting, recruitment & staffing.

How do you use myflow?

I have 1,000+ client contacts so myflow is a valuable CRM. My website is developed via myflow. The ability to connect easily to clients via newsletters etc is very useful. The new AI agents are a great product development, which makes me wonder if I need any additional AI services.

What's the best thing about myflow?

The client focused and service oriented help desk (Wille!) and webinars on how to use myflow (Anna!).

Most used feature

Client management, Actions per client, and the app where I can call clients easily.

Best tip for other users

Invest time in learning myflow in order to save time from using myflow.

Mikael Lundgren
★★★★★

How Mikael turns strategy into everyday behaviors

Mikael Lundgren · Consultant · Humanlean

About the business

I help organizations turn strategy and good intentions into concrete everyday behaviors. Many investments in workshops and development initiatives have limited impact because they are not reinforced in daily operations. My work, based on OBM (Organizational Behavior Management), ensures that desired behaviors are clearly defined, consistently implemented, and sustained over time. The focus is on creating structures that make the right behaviors easy to perform and natural to follow up on - leading to real change, not just new insights.

How do you use myflow?

I use myflow as an integrated platform for my entire business - from first contact to delivery and follow-up. In the initial phase, I create customized landing pages and digital proposals, making the dialogue clear and concrete from the very beginning. This gives the client a structured overview of both the content and the next steps. During delivery, I use the platform to keep communication connected and ensure continuity in the client relationship, which is essential in long-term change management. I have also built my website and app in myflow, which means my entire external presence is aligned with how I actually deliver my services.

What's the best thing about myflow?

What sets myflow apart is the combination of user-friendliness and an exceptionally high level of service. The support is fast, solution-oriented, and close at hand - enabling me to maintain momentum in my own business. At the same time, there is a clear drive to continuously develop the platform. New features and improvements are implemented on an ongoing basis, allowing the service to evolve in line with my needs.

Most used feature

An important part of my way of working in recent weeks has been myflow's AI teammates. I use them to quickly create qualified drafts, for example for my website, which I then refine and customize. This streamlines production without compromising quality and allows me to spend more time on what creates value for the client.

Best tip for other users

My best advice to other myflow users is to think holistically from the start. Don't just build individual functions - create a connected flow for the entire customer journey, from first contact to follow-up.

Carin
★★★★★

How Carin turns clarity into results

Carin · Coach · Carin Coach AB

About the business

I love working with dedicated leaders, leadership teams, and elite athletes, where my Master Coaching (ICF MCC) creates the greatest value. The coaching both fine-tunes and opens things up so that development is unlocked and turns into concrete results.

How do you use myflow?

The CRM system, polished proposals, newsletters, the community, and my upcoming app!

What's the best thing about myflow?

Everything gathered in one place!

Most used feature

The ability to create stunning materials!

Best tip for other users

Get started, stick with it, and find a buddy!

"The wholehearted approach, continuous development, and the myflow vision – a strong commitment to simplifying and empowering solopreneurs and small teams to grow and succeed."
Maria Homman
★★★★★

Maria simplifies her consulting business with myflow

Maria Homman · Consultant & Leadership Coach · Insikt Ledarskap

About the business

I work with leadership development and team development, often in knowledge-intensive companies. I help organizations strengthen their collaboration capabilities. With my 20+ years in the tech industry, I have a unique starting point to truly reach these teams and create lasting change.

How do you use myflow?

I primarily use Landing Pages for my different services and calendar integration for bookings. Right now, I'm also testing the LeadHunter function to reach more potential clients. It's invaluable to have everything in one place when building your business.

What's the best thing about myflow?

That everything is in one place – and that I don't have to learn multiple different systems. I can easily reuse design from one landing page when creating a new one, which saves an enormous amount of time.

Most used feature

Landing Pages – I've created separate pages for each service (team development, leadership development for different target groups). This allows me to send potential clients directly to the right information.

Best tip for other users

Create target-group-specific Landing Pages. If you know someone is interested in a specific service, send them directly there – not to a general page. Capture them immediately with what's relevant to them specifically.

Christina Änglehed
★★★★★

How Christina turns clarity into action with myflow

Christina Änglehed · Entrepreneur · Activate Your Potential

About the business

I work strategically with entrepreneurs and business leaders who want to move from clear thinking to consistent action. The focus is on direction, decision-making, and execution – creating real momentum in both business and leadership, with simplicity at the core.

How do you use myflow?

myflow has quickly become one of our key tools for structure, focus, and follow-up. We use it because of its professionalism, simplicity, and development potential – and during the year, it will become our main tool across all processes.

What's the best thing about myflow?

The clarity and simplicity. myflow creates a calm, methodical framework that makes it easier to make decisions and stay on course over time – without losing momentum. And whenever we want to try something new, there's always someone who has the answers.

Best tip for other users

I use myflow as an active tool for structure and clarity – not just for documentation. When the platform is used to define the next concrete step, the impact is at its greatest. Take the time to truly learn the tool – it's only when you fully implement it that you realize how essential it becomes.

"A well-thought-out platform for focus, direction, and consistent execution – with fantastic support."
Thobias Green
★★★★★

Thobias' shift: From one-to-one to one-to-many

Thobias Green · Consultant & Educator · Mäklarbostad AB

About the business

I run Mäklarbostad, a consulting company where I lecture, coach, and offer digital training – specifically aimed at real estate agents and leaders in the real estate industry.

How do you use myflow?

I use myflow to keep track of my clients – both in terms of agreements and communication through newsletters. In addition, I'm building my own app in myflow, which allows me to raise the quality of my coaching while also increasing the value of my services.

What's the best thing about myflow?

The best thing is the security of having all client information gathered in one place, and being able to easily work and communicate with clients through a single system.

Most used feature

The newsletter feature, because it allows me to communicate with clients every week while also generating new leads. Looking ahead, I see the app as a real game changer – it will allow me to scale up, create recurring revenue, and essentially make sales even while I sleep.

Best tip for other users

Learn the system properly to understand all the features – and get help from someone skilled with myflow to handle the admin side and develop your services.

Josef Nilsson
★★★★★

How Josef streamlines the entire customer journey

Josef Nilsson · Coach & Consultant · Josef Nilsson AB

About the business

After 8+ years in visual communication and thousands of hours building expert-driven businesses and AI integrations, I've helped over 100 solopreneurs build the foundation for a possible 6-figure online business – in just a few months. And I'm still doing it today, as a business-coach, creator, and consultant.

How do you use myflow?

I use myflow as the central hub – for both myself and my clients – to build funnels, generate leads, and manage the entire customer journey. From websites and landing pages to CRM, quotes, sales pages, and LeadHunter… everything's streamlined in one place.

What's the best thing about myflow?

Everything lives in one place. Smart. Fast. Easy.

Most used feature

Landing pages – because when you combine AI with your templates, you can build anything: funnels, opt-ins, sales pages, quotes… in just a few minutes. And I love it.

Best tip for other users

Start with the end result you want – not the tools. Reverse-engineer from your goal to steps. Then use templates. Ask for help. And start selling before you build.

Eric Bergström
★★★★★

Eric helps speakers shine online

Eric Bergström · Educator · Bergström Education

About the business

I help public speakers digitize their business. From the first lead coming into the funnel to the delivery on the digital stage. Many speakers still struggle with turning their personal brand on the physical stage into a working business online.

How do you use myflow?

I use it to find relevant leads, create targeted landing pages, share wins in my powerteam and much more.

What's the best thing about myflow?

To have everything under one roof. I can easily see where in my business I'm moving forward and where I need to work smarter. Also not having 12 different logins to keep track of.

Most used feature

LeadHunter or Landing Pages. They are really powerful tools in finding people and getting those people to take the next step.

Best tip for other users

Sometimes you don't need to see every feature available to you. Make sure to tick off the ones you don't need to use right now in the menu. A clean dashboard makes it easier to focus.

"Because of the speed of development and how included I feel as a user. My feedback really feels valuable and worth sharing when I can see it making a difference in the app."
Maria Lindberg Howard
★★★★★

"Finally, a toolbox for every part of my business"

Maria Lindberg Howard · Consultant · Beep Hållbarhet & Kommunikation

About the business

I coach small businesses through workshops on how to work sustainably and communicate their sustainability efforts. I also write customer case studies and knowledge-based content. I've now created an online course called "Sustainability as a Competitive Advantage" for solopreneurs.

What's the best thing about myflow?

In business, everything is connected – from marketing to invoicing. After many years as an entrepreneur, I finally have a toolbox with everything I need for every step of the process. It not only saves me time, it also makes the work more enjoyable.

Most used feature

I've created several landing pages for my different services, and I also use them to book meetings, interviews, and workshops using integrated calendars. The contacts go directly into my CRM. Another feature I'll be using a lot going forward is my new online course.

Best tip for other users

The platform is constantly growing with new, fantastic features. Think about the flow in your own business. Start with the functions that support your specific workflow the most. Then build from there. And reach out for help as soon as questions pop up!

"The flow I've found in my business is definitely worth a five!"
Fredrik Lyrblad
★★★★★

Fredrik chose to digitize – myflow made it easy

Fredrik Lyrblad · Recovery Specialist · Lyrblad Recovery AB

About the business

Lyrblad Recovery is a private organization specialized in harmful use and addiction, offering services tailored to both individuals and employers. My work includes education and lectures, advisory services, preventive initiatives, assessments, and personalized coaching and treatment.

How do you use myflow?

myflow is the hub of my business – for both sales and delivery. It allows me to keep everything in one place, from attracting and engaging new clients to delivering tailored material and following up in a structured way.

What's the best thing about myflow?

One place, one place, one place – where everything is gathered in one platform. How professional is it to send links or QR codes to a client's personal page, where I can upload material tailored to their needs? It's like they have me with them – in digital format.

Most used feature

Landing pages – they're the easiest way for me to guide clients to all the other features available. I use both public and private landing pages to share information digitally.

Best tip for other users

The amazing support team is the best hack of all. But personally, what's been most valuable is how myflow challenges me to embrace the digital world. Emotionally tough – but absolutely wonderful!

"The combination of forward-thinking, constant development, and amazing support makes it a solid 5."
Karin Baljeu Djurback
★★★★

Karin moved from Kajabi to myflow

Karin Baljeu Djurback · Consultant · Ripples High Performance AB

About the business

I work as a high performance coach and trainer – I help individuals, leaders and management teams to reach sustainable high performance.

Why did you switch to myflow?

I used Kajabi, which is also a very good supplier. However, myflow is even more complete for my business! I'm specifically thinking about the CRM, the quoting tool with built-in e-signing, and Lead Hunter AI. It's also easier to create things like landing pages and sales funnels.

Biggest advantage of myflow

The biggest difference after switching is that it's designed with me as a business owner in mind. It focuses on making my entire workday easier and more professional – not just the sales process. Most importantly, I feel seen, valued, and involved because the myflow team works closely with us users in a collaborative way.

Best tip for other users

Start using the CRM asap and start small by creating landing pages, and then go with the (my)flow from there!

Marcus Starkensjö
★★★★★

Marcus loves having everything in one place

Marcus Starkensjö · Coach & Educator · Bra Mindset

About the business

I work with high-performing individuals who are driven to achieve extraordinary results and reach their full potential. My goal is to help them unlock new levels of success and performance.

Why did you switch to myflow?

It's so much easier to have everything in one place, with seamless integration between tools like the webpage and forms. Everything is easy to access, well-organized, and it helps me save both time and money.

Biggest advantage of myflow

Having everything in one place is such a huge relief and an incredible time saver. It eliminates the hassle of juggling multiple tools and allows me to focus on what really matters.

Most used features

Webpages, landing pages, lead generation tools, forms, and contracts – they serve as the core foundation of my entire business. These features work together seamlessly.

Best tip for other users

Just start step by step. Begin with one feature and then build from there. I initially overestimated how much time I thought it would take – it actually required far less time than I expected.

Ewa Meurk
★★★★★

Ewa replaces multiple services with myflow

Ewa Meurk · Speaker & Educator · Elitista AB

About the business

I work as a lecturer, educator, and motivator in health and run the digital membership club HealthQlub. As a member, you get access to the latest findings in nutrition and health, combined with modern measurement methods.

Why did you switch to myflow?

When I started, I thought I would need much more complex tools than I actually did. I've spent countless hours configuring and integrating platforms, but only used about 1% of their functionality. When I discovered myflow, I immediately felt it could save me both time and money. I more than halved my monthly expenses, and that doesn't even include all the time I've saved.

Biggest advantage of myflow

myflow has a great CMS that allows us to build and control the site almost exactly the way we want. Logical functions and an overall intuitive back-end make it quick to create new pages or content. It's a modern system with an exemplary UX/navigation structure. One final but very significant advantage is the support in Swedish, which is fast and accessible.

Best tip for other users

Set aside time to thoroughly understand how the customer flow works in myflow. Always work and design your pages with a "mobile-first" approach. At least 75% of users will view the content that way.

"It's simple, affordable, and run by people who truly go above and beyond to help you succeed in your business."
Charlotte Dunhoff
★★★★

Charlotte built a seamless flow for her speaker business

Charlotte Dunhoff · Speaker · booky

About the business

I run booky, a digital speaker agency helping companies find and book the perfect speaker for their events. Alongside the agency, I created an online course for speakers – covering everything they need to stand out, package their expertise, and market themselves effectively.

How do you use myflow?

I use myflow for newsletters, CRM, and as the platform for my online course. Plus, I'm constantly creating new landing pages!

What's the best thing about myflow?

That everything is in one place – it's super seamless!

Most used feature

The CRM and newsletter tools. They're insanely smooth and keep everything connected.

Best tip for other users

Just start using it. Before going all in, I was skeptical. Now I live in the myflow ecosystem – and I love it!

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